hiTechMODA returns to New York Fashion Week with two-day runway lineup

hiTechMODA Productions is bringing nine fashion presentations to the Edison Ballroom in Times Square on Sept. 11-12, 2026, with designers and models from multiple continents. The event adds a Hotel Edison pop-up and reinforces Pamela Privette’s push to give established and emerging designers a shared New York Fashion Week platform.

Why it matters: - hiTechMODA is using New York Fashion Week to give independent, emerging and established designers a high-profile stage in one of fashion’s most visible settings. - The two-day event brings together talent from North and South America, Asia, Europe, Africa and the Pacific Rim, widening the platform beyond a single market. - The weekend also adds a fashion pop-up at Hotel Edison, extending the brand experience beyond the runway.

What happened: - hiTechMODA Productions will return to New York Fashion Week on Friday, Sept. 11, and Saturday, Sept. 12, 2026. - The shows will take place at the Edison Ballroom in Times Square, at 240 West 47th Street in New York. - Pamela Privette, founder and executive producer of hiTechMODA Productions, is leading the production. - The schedule includes nine fashion presentations over two days. - The lineup includes Marc Defang, BEYOU BY SUSHMITA, Glamour Girl Boutique, Stacey Mitchell Designs, Mitch Desunia, Anagiamx, Kat Couture, Enhle Babes Couture, RasaNari, House of STL, Madame VIP, Shrijilmist and Paaie. - The event also features Alonso Maximo Couture and special guest CFDA designer Justin Haynes. - Additional designers are expected to be announced.

The details: - Marc Defang is scheduled across 10 runways, creating what hiTechMODA describes as a superunway dynamic. - Friday’s schedule starts at 4:30 p.m. with Marc Defang, Rollog Fashion, House of STL and Stacey Mitchell Designs. - Friday’s 6:30 p.m. slot includes Marc Defang Kids, BEYOU by Sushmita, Glamour Girl Boutique, Mitch Desunia and Anagiamx. - Friday’s 8:30 p.m. presentation includes Marc Defang, Alonso Maximo Couture, Paaie, guest designer Jusioh and 12:48 Custom Clothiers. - Saturday’s 10 a.m. show includes Marc Defang Kids, Enhle Babes Couture and Kat Couture. - Saturday’s noon show includes Marc Defang, Glam Fusionthreads, Marisol Miranda, Toshimi Pacumbala and House of STL. - Saturday’s 1:15 p.m. private show features Steadfast Creative Arts Production LLC. - Saturday’s 2:30 p.m. private show features Wow Wear. - Saturday’s 4:30 p.m. lineup includes Marc Defang, Million Dollar Diamond, Rollog Fashion, Queen’s Crown Box, Queen’s Crown Magnet, ASHLEY Lauren and Paaie. - Saturday’s 6:30 p.m. show includes Marc Defang, AGNIVO, SCI PH, Rasanari, Bibiane New York, Paaie and Alyssa Casa Couture. - Saturday’s 8 p.m. show includes Marc Defang, RasaNari, Madame VIP, Shrijilmist and Paaie. - The weekend will also include a New York Fashion Week fashion pop-up at the Hotel Edison next to the ballroom. - hiTechMODA says the event builds on its mission to provide designers at every stage of their careers with a chance to show work on an international platform. - Last year’s New York Fashion Week production included couture, pageant wear, evening gowns and ready-to-wear collections from designers in multiple countries.

Between the lines: - hiTechMODA is positioning itself as a bridge between established names and newer labels, which can help smaller designers gain visibility in a crowded Fashion Week calendar. - The repeated presence of Marc Defang across multiple time slots suggests the brand is a central draw for the production. - The mix of runway shows, private presentations and a pop-up points to a broader event strategy, not just a standard catwalk schedule.

What's next: - Ticket information is available at More information. - Additional designers may still be added to the lineup. - hiTechMODA is likely to continue leaning on international castings and multi-format events as it expands its Fashion Week footprint.

The bottom line: - hiTechMODA is returning to New York Fashion Week with an ambitious two-day program designed to spotlight global talent and deepen its role as a platform for independent fashion.